Invisible threads are the strongest ties

Taken From http://ow.ly/qhJHa

Why go bankrupt investing time into advertisements, when you can be in control of your own thoughts & ideas with one click of a button. I once was a  young entrepreneur who did not have a large audience; who questioned whether my product being dished out to the world would be accepted. What would the critics say, would they like it or would they trash it?

Questioning while doubting my capabilities I happened to stumble across a site known as Instagram. “Instagram is a fun and quirky way to share your life with friends through a series of pictures. Snap a photo with your mobile phone, then choose a filter to transform the image into a memory to keep around forever. We imagine a world more connected through photos”. How ever what many people do not know is that instagram has become a great form of  marketing. The term marketing is like an invisible thread, in between these lines link stronger ties through the use of media. Instagram is a great framework for entrepreneurs to market their merchandise.

Numbers don't lie 

Did you know The top 50 brands on Instagram have 722k followers on average. As importantly, an average of one point five million posts mention each of these brands on Instagram.

Taken From http://ow.ly/qloiO 

• The most followed branded account is Ellen DeGeneres’ @TheEllenShow, with three million followers, adding about 200k each month.
• The most Instagrammed brand is Nike, with over 18 million posts mentioning the #Nike hashtag so far, and adding over one million each month. Following behind is Starbucks with six million posts mentioning & of course ending the top three percentile  THE NBA with three million.
• The Car, Fast Food, Soft Drink and Apparel industries are most represented on Instagram with a 100% adoption rate. The insurance industry is the least present on Instagram with only a 30% adoption rate.

A dream you dream alone is only a dream. A dream you dream together is reality.

Majority of social media sites do not receive recognition that they deserve.  As bad as it may sound; media sites can actually be beneficial for many. Though instagram has many fun attractions, beneath the app’s playful appeal is a powerful way to market your services and connect with customers. Using Instagram, small business owners can instantly put a face to their businesses’ name—and watch their customer relationships and sales flourish as a result.

Here is a business owners that explain how he  adopted Instagram as a marketing tool.  

Taken From http://ow.ly/qlm3L

Michael Satterfield, owner of Morgan’s and Phillip’s, an automotive-inspired apparel retailer, uses Instagram as a window into his business as well as his life. Satterfield’s Instagram feed reflects what is important to him on a daily basis. For him, that includes his dog and grilled pork burgers as much as it includes the T-shirts he sells.

He insists that when people feel personally connected to a brand, they’re more likely to “follow” your business on Twitter and Instagram and “friend” you on Facebook. Each social media channel is another venue to advertise your product.

“We just posted new shirts for summer,” Satterfield says. “And we’ve already gotten ‘likes.’ It’s a great way to showcase things, especially if you’re a visual-based company.”